How might we support EA App users in navigating easily, allowing them to stay engaged and enjoy a seamless gaming experience?

Role: UX / UI Design, Research, Video Editor, Writer

Duration: 24 hours, 2022

Tool: Figma, Photoshop, Illustrator, After Effects

Type: Desktop App

During the 24-hours Hackathon, we had the privilege of partnering with Electronic Arts, one of the world's leading gaming companies, to enhance its desktop gaming application.

Together, our team of 7 redesigned the landing page of the EA App and improved the process of redeeming a game code, receiving positive feedback from EA's senior programmers and designers.

My responsibilities included competitor analysis, persona creation, task flow diagram, wireframe, and prototype.

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